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Luxury Takes A Bite Out Of The Latest Collab Trend: 5-Star Afternoon Tea
Five-star afternoon tea collabs have proven to be an organic traffic-driving formula. From De Beers to Chaumet, brands are helping themselves to the magic. Read MoreLa Mer’s Ocean Conservation Makes Waves in China
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms — WeChat,… Read MoreAs the Korean Wave Fades in China, K-Beauty’s Loss is C-Beauty’s Gain
The Korean Wave is increasingly becoming a ripple in China, amid an ongoing entertainment crackdown and surging competition from Chinese beauty brands. Read MoreEstée Lauder’s Earnings Reflect Post-COVID Beauty Trends
Although makeup demand slumped, the pandemic-induced pivot to skin care and fragrance helped Estée Lauder’s Q3 sales soar 16 percent to $3.86 billion. Read MoreFarfetch Doubles Down On China’s Gen Z
Farfetch, the luxury e-commerce platform, launched “Trendy Season” in collaboration with Tmall Soho Live channel to tap Chinese Gen Z online shoppers. Read MoreAsia Demand Drives Estée Lauder’s Global Performance
Better-than-expected e-commerce sales, continued demand for skincare, and a home fragrance craze in China fueled Estée Lauder’s growth this quarter. Read MoreHow Local Beauty Retailers Are Transforming Luxury Brand Entry into China
New and niche beauty brands looking to strengthen their hold in the Chinese luxury market must learn to trust in omnichannel partnerships. Read MoreDouble-Digit Growth In China Spurs Estée Lauder’s Recovery
Cosmetics giant Estée Lauder reported a 4-percent net sales drop during its fiscal year ending June 30, 2020, despite double-digit growth in China. Read MoreWill Makeup Catch Up With Skincare in Post-Pandemic China?
Skincare remained more resilient than makeup products during China’s lockdown. Now that people are back on the streets, is this going to change soon? Read MoreEstée Lauder Lowers Outlook, Citing Global Impact on Travel Retail Due to Coronavirus
The CEO of Estée Lauder gave a cautious warning on the impact of travel retail due to the coronavirus, while reporting 15% of net sales growth in Q2 FY2020. Read More