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Alibaba’s Tmall is Becoming Luxury Fashion’s Online Gateway to China
How the fashion industry, which once eyed Alibaba with suspicion, is now flocking to it in order to reach China’s luxury-hungry shoppers. Read More
Dolce&Gabbana Appoints a New Asia Pacific CEO & More
The appointment of Carlo Gariglio as the D&G CEO for Asia Pacific region is seen as the brand’s first comeback to the China market. Read More
Pop Idol Alliances Key for Beauty Engagement in China: Gartner L2
According to a new report by Gartner L2, 84 percent of all premium beauty brand engagement on Weibo is driven by posts featuring celebrities. Read More
Is Alibaba Winning the Battle Against Counterfeit Luxury Goods?
A new report by L2 shows that the number of search results on Taobao for luxury brand terms has dropped dramatically in the past year. Read More
How China’s E-Commerce Giants Are Battling to Attract Luxury Retailers
While JD.com has been ramping up its luxury strategy, Alibaba has been leveraging technology trends to win the confidence of international brands. Read More
7 Chinese Luxury E-Commerce Platforms You Need to Know
There's a whole world of luxury online retail beyond China's e-commerce giants JD.com and Alibaba's Tmall. Read More
Alibaba Eyes Overseas Chinese Market with Tmall World
China’s e-commerce giant is expanding its reach with a new initiative that targets Chinese online shoppers living outside of the mainland. Read More
How Luxury Brands Are Reaching Chinese Travelers Before They Leave Home
A report by digital intelligence firm L2 explores brands' omnichannel online strategies in China for driving sales to duty-free retailers. Read More
More Chinese Travelers Are Talking About Accessible Luxury on ‘Little Red Book’
One of China's most popular user-generated cross-border apps, Little Red Book is helping Chinese shoppers abroad track down their favorite affordable luxury brands. Read More
Why Bigger Isn’t Always Better for China’s Overcrowded KOL Market
A recent report by digital intelligence company L2 explores the booming KOL economy in China and offers tips for luxury brands. Read More
