l2 luxury index
JD Raises Stakes for Luxury E-Commerce, Once Again, with Watch Alliance
After introducing Tag Heuer and Chopard to online retail in China, for JD, this is just the beginning for partnerships with top-end watch brands. Read More
Alibaba Eyes Overseas Chinese Market with Tmall World
China’s e-commerce giant is expanding its reach with a new initiative that targets Chinese online shoppers living outside of the mainland. Read More
When Will Luxury Brands Flex Their Digital Muscle In China?
As Reed Krakoff, president and creative director of Coach, launches his own line of handbags and accompanying website, Jing Daily wonders how both the Reed Krakoff and Coach brands will approach China digitally. Read More
