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L’Oréal Targets K-Beauty, C-Beauty And J-Beauty Consumers With New Korean Brand
L'Oréal Group has launched a new K-beauty brand called Shihyo as it looks to target North Asian shoppers across “beauty-intense” regions. Read More
Hermès, L’Oréal Bounce Back In China Despite Ongoing Lockdowns
Despite whispers of a looming recession, luxury groups are posting strong sales figures thanks to Chinese demand for high-end bags and beauty products. Read More
L’Oréal Decodes The Future Of Beauty At First-Ever North Asia Summit
L’Oréal shows its prowess in the North Asia region by hosting its first-ever beauty industry innovation summit during the China International Import Expo. Read More
L’Oréal Shines In China As Hermès, Kering Keep Quiet On 2023 Outlooks
While luxury brand sales fell in the second quarter due to store closures, L’Oréal bucked the trend thanks to China’s voracious beauty appetite. Read More
L’Oréal Propelled By Gains In Asia Pacific
L’Oréal’s brick-and-mortar and e-commerce investments in the Mainland seem to have paid off, particularly for the French group’s luxury division. Read More
7 Luxury Sectors Chinese Consumers Love Post-COVID
Surprisingly, the pandemic has led to the rise of new luxury sub-segments that are exceeding our expectations. Here’s a look at seven of them. Read More
Lingerie Brand Neiwai Takes Bold Stance On Body Diversity
On March 1, Chinese lifestyle brand Neiwai launched the second installment of its NO BODY IS NOBODY project, celebrating female body diversity. Read More
L’Oréal Holds Tight As China Keeps Up Growth
L’Oréal is expected to outperform the beauty market and return to growth thanks to China’s sharp recovery and e-commerce growth in the first half of 2020. Read More
How L’Oréal Sales Surpassed One Billion RMB on Singles’ Day
L’Oréal became the top selling beauty brand on Tmall this year, beating out peers Estée Lauder and SK-II. Here's how they did it. Read More
Fast-Growing China Market “Heart” Of L’Oréal’s Focus
In a press conference on Wednesday, L’Oréal executives emphasized the extent to which their market has shifted toward China, and it's huge—the country is expected to serve as the source… Read More
