KOLs
Will This KOL Scandal Derail Rolls-Royce?
A misstep in China is never welcome. Reaction to Rolls-Royce’s casting of a lowbrow celebrity couple might derail its China offensive. Read More
Another American Brand Exits China
Everlane is shutting down its Tmall flagship store after just two years, joining a growing list of brand casualties in China. Where did it go wrong? Read More
Can Fashion Brands Find Their Groove in China’s Street Dance Scene?
China’s biggest dance show, Street Dance of China, is winning more fans in its fourth season. Could this become luxury fashion’s new battleground? Read More
Anta Versus Adidas: Will the Chinese Sportswear Brand Win?
Chinese sportswear brand Anta is on track to overtake adidas in market value. How did it manage to rival more renowned brands? Read More
Why Chinese Shoppers Aren’t Loyal
Jing Daily finds that Chinese consumer loyalty is to be retained, not lost, but brands aren’t working hard enough. How does your brand shape up? Read More
The New Digital Paradigm For Luxury Brands In China
A large part of China’s luxury sales now happen digitally, thanks to a new set of rules that every luxury brand must know. Read More
4 Key Takeaways From the Jing Daily x Wunderman Thompson Report – Transcendent Retail: APAC
The past 18 months have witnessed an evaporation of the borders separating markets and media, accelerating retail’s march towards digitalization. Read More
Is Childrenswear The Growth Engine Of China’s Luxury Market?
Can luxury turn the heads of China’s millennial parents or is it down to local brands to dress their little princes and princesses? Read More
Luxury Lifestyles Banned On Little Red Book
Little Red Book has rolled out new guidelines banning ostentatious displays of wealth and requiring disclosure of sponsored content. Read More
The New Voice Of Chinese Fashion Media
Influential Stylist and Creative Director Lucia Liu returns to Huasheng Media to change the publishing industry game. Read More
