KOLs
KOL tracker: The global vintage-loving influencers making sustainable fashion sexy
From vintage Margiela to Y2K relics, in Jing Daily’s new KOL tracker column, these influencers are leading the curve in staying stylish while saving the planet. Read More
Elizabeth Arden fined for misleading Chinese consumers
Elizabeth Arden was fined $2,750 for misleading consumers about the price of its new White Tea Skin Solutions series. Read More
Male beauty’s next growth engine: Douyin
Delve into the demographics and psychographics of male beauty consumers on Douyin to understand how brands can thrive on this burgeoning social commerce platform. Read More
L’Oreal emerges the 1 billion RMB victor on Douyin, China’s newest beauty retail battleground
L’Oréal topped Douyin’s beauty ranking list, hitting a GMV of 1 billion RMB in the first half of the year, and is expected to surpass a GMV of 2 billion… Read More
The top wellness influencers reshaping China’s $100 billion homeware industry
Meet the six mega homeware-wellness KOLs who are acting as trend catalysts, shaping consumer perceptions and influencing purchase decisions. Read More
Chinese Consumers Ditch Foreign Fashion And Luxury Brands For Local Options: McKinsey Report
Homegrown Chinese fashion and luxury brands are outpacing their global rivals thanks to major strides in production and consumer engagement. Read More
Cai Xukun At Prada, Xiaozhan At Tod’s: Chinese Stars, Designers, Influencers Pack A Punch At Milan Fashion Week
Brands are embracing the return of Chinese stars to Milan Fashion Week. These personalities who command an impressive following are their gateway to China. Read More
Meet The Five Chinese Fashion Influencers You Need To Know This Year
With China’s influencer market outpacing the rest of the world, who are the homegrown luxury and fashion KOLs that brands must follow? Read More
In Zero-COVID China, Brands And Duty-Free Pivot From Airports To City Centers
Savvy brands are navigating the downturn in Chinese tourism by pivoting from traditional travel retail toward duty-free shops in city centers. Read More
Why Retailer-Led Brand Collaborations Are So Successful In China
In China, collaborations between brands and retailers have been on the rise over the past decade, led by local upstarts and established names alike. Read More
