KOLs
Radical Customer-Centricity Will Be Critical For Luxury Brands In 2021
For luxury brands, just providing excellent service is not enough anymore. Today, they must turn their service experiences into competitive advantages. Read More
3 Takeaways From Vogue Business In China’s 2020 Fashion Capital Report
Here, 3 key takeaways from the 2020 New Fashion Capital Index Report by Vogue Business In China for brands navigating China’s non-first-tier cities. Read More
Launchmetrics Moves into China with PARKLU Acquisition
The acquisition of influencer analytics platform PARKLU by Launchmetrics illustrates the fashion industry’s reliance on the China market. Read More
12 China Predictions For Luxury Brands In 2021
What moves do luxury experts think brands should make in China in 2021? Jing Daily asked leading voices in the market to find out. Read More
How the iPhone Lost its Luxury Social Status in China
Apple recently debuted its new iPhone 12 in China, but netizens criticized it over its high price and negatively compared it to domestic brands. Read More
Why Luxury Brands Are Desperate For Digital Desire
A luxury brand must create desire through their brand story, products, and artistry. But if a brand cannot inspire digitally, customers won't consider it. Read More
Will Dolce & Gabbana Ever Redeem Itself in China?
Will Dolce & Gabbana ever redeem itself in China? It doesn’t just depend on the fashion world; the entire society must forgive the brand. Read More
Why China Will Become The Driving Force Of Luxury
Since China’s population and its projected economic growth will outpace the US and Europe’s, its increase in global luxury consumption seems inevitable. Read More
Next-Level Livestreaming: How Brands Can Profit From China’s Top E-Commerce Trend
Join Jing Daily and Content Commerce Insider (CCI) on Wednesday, August 5 at 11:30 a.m. ET / 5:30 p.m. GST for the "Next-Level Livestreaming: How Brands Can Profit From China's Top E-Commerce Trend" webinar. Read More
Will Post-Pandemic Markdowns Hurt Luxury Brands Long-Term?
Luxury houses face a dilemma: Should they make short-term business decisions by discounting goods or defend their brand images for long-term sustainability? Read More
