KILIAN
Why China’s War on Celebrities Could Actually Benefit Luxury Brands
New challenges faced by China’s celebrities and influencers are making it even harder for luxury brands to choose a representative for the market. Read MoreNiche Fragrances Are Winning Over Young Chinese Consumers. What’s Their Secret?
The China market offers one of the world’s most compelling opportunities for any fragrance brand, but understanding market nuances is key. Read MoreDespite COVID-19, Beijing SKP, China’s Top Shopping Mall, Records Strong Growth
Beijing SKP achieved double-digit sales growth in 2020, though its offline retail was disrupted by the COVID-19 pandemic. Read More