kering
Traversing Chengdu, China’s New Luxury Capital
Chengdu, the provincial capital of China’s southwestern Sichuan province, is perhaps best known globally as the home of cute giant pandas. But it is now also a rising star within… Read More
COP27: Stella McCartney, Kering, And H&M Announce Call To Action
COP27 puts fashion’s role in the climate crisis under the microscope. Given China’s share of luxury consumption, can shoppers hold the industry to account? Read More
Decoding China’s CIIE And What It Means For Foreign Brands
What is the China International Import Expo? Why, since COVID-19, has it emerged as an ever more important access point for foreign brands? Read More
Saint Laurent Show Attracts Over 27 Million Weibo Viewers, With Blackpink’s Rosé, Kate Moss And Hailey Bieber Sitting Front Row
Leveraging a star-studded front row, Saint Laurent secured 27.3 million viewers for the Weibo livestream of its Paris Fashion Week Spring 2023 show. Read More
Homegrown Chinese Brands On The Rise As Foreign Rivals Hunker Down
Facing a more challenging economic and regulatory environment China, major global luxury and consumer brands are hunkering down for some tough times ahead. Read More
L’Oréal Shines In China As Hermès, Kering Keep Quiet On 2023 Outlooks
While luxury brand sales fell in the second quarter due to store closures, L’Oréal bucked the trend thanks to China’s voracious beauty appetite. Read More
Will Boucheron’s Gaming Collab Score With Chinese Women?
Boucheron launched a joint project with Tencent’s mobile game "Light and Night," rolling out a video to celebrate the birthday of the male protagonist. Read More
Balenciaga Brings ‘Raw’ Aesthetic To New Chengdu Store
From revamped interiors to exclusive products, Balenciaga’s new flagship store in Chengdu offers an elevated retail experience to lure consumers back. Read More
Gucci Could Be Kering’s Greatest Strength and Liability in China
Although Gucci has seemingly cracked the code for keeping consumers engaged in China, complications could be on the horizon due to too much success. Read More
La Mer’s Ocean Conservation Makes Waves in China
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms — WeChat,… Read More
