Kantar
How Local Beauty Retailers Are Transforming Luxury Brand Entry into China
New and niche beauty brands looking to strengthen their hold in the Chinese luxury market must learn to trust in omnichannel partnerships. Read MoreConsumers Seek Online Retail Therapy Amid Virus Winter
Marketing techniques like organizing WeChat flash sales act as “retail therapy” to many anxious minds looking for distractions and hope. Read MoreWhat the ‘BrandZ Top 100’ Tells Us About China’s Luxury Market
Alibaba claimed the top spot for the first time since joining the BrandZ Top 100 in 2015, ending Tencent’s four-year run at the top. Read MoreHow Brands Can Unlock China’s Gen-Z Spending Power
A new report by data intelligence company Kantar Group in collaboration with Tencent Holdings offers fresh insights into China’s Gen-Z shoppers. Read More