johnnie walker blue label
As Economy Sours in China, Sales of Spirits Soar
While concerns over an economic slowdown mount, sales of high-end whiskey and cognac in China are growing faster than expected. Read More
Johnnie Walker’s Eerie Bruce Lee Ad Sparks Intense Online Debate
While many Weibo users enjoyed Johnnie Walker's controversial Bruce Lee CGI animation, his most devoted fans weren't as impressed. Read More
Filmmaker Zoe Cassavetes Directs Johnnie Walker “True Rarity” China Campaign
Continuing its strong push to foster a new generation of Chinese whisky drinkers, the Diageo-owned whisky maker Johnnie Walker recently signed the Manchester-based ad agency Love to promote its Johnnie… Read More
