Jo Malone
How Brands Can Use Nostalgia To Win China’s Wide-Open Fragrance Market
Recently, the perfume industry has begun to leverage the physiological relationship between scent and memory with great success — and the key is nostalgia. Read More
How Luxury Beauty Brands Are Adapting to Upheaval in China Ahead of the Holidays
Luxury beauty brands are adapting to China's regulations and the crackdown on daigou shoppers, but the brands are optimistic on the future of travel retail. Read More
The 10 Most Appealing Fragrance Brands for China Right Now
Fragrance market is booming in China in recent years. Which brands are doing the category best? Read More
Lighter Fragrances Prevail With China’s “Innocent Princesses”
While bold and sexy fragrances are less interesting to Chinese consumers, there is a real appetite for more playful engagement from perfume brands. Read More
This Perfume App Offers Niche Scents to Chinese Consumers in Search of the Unique
As niche perfumes witness rising demand in China, ScentPage is giving consumers a way to test the waters and learn perfume culture before making a commitment. Read More
China’s Flourishing Makeup Obsession Gives Estée Lauder a Boost
Estée Lauder's first quarter sales in China surged 20 percent with help from China's millennial beauty bloggers. Read More
Op-Ed | 5 Things Brands Need to Know About Winning in China’s Beauty Industry
From K-Beauty to natural ingredients, the founder and CEO of Reuter Communications shares her expertise on the forces shaping China's beauty industry. Read More
