JD Finance
Gen Z Lays Down the Gauntlet for Luxury
The expectations of Chinese luxury clients are changing rapidly, mainly driven by Gen Zers. Why are so many brands still underestimating this segment? Read MoreWill Farfetch Take the Lead in Online Luxury E-commerce?
Backed by Alibaba, Farfetch has aggressively expanded its footprint in China. Now, could fresh lockdowns push it ahead in the luxury e-commerce race? Read More‘Problematic’ JD Finance’s Ad Causes Netizen Uproar
A JD Finance ad mocking a low-income loan target is being bashed across China’s internet for not upholding morally upright values. Read MoreChina’s Online Shopping Thrives Thanks To “Buy Now, Pay Later”
As Chinese shoppers become more comfortable with online shopping, they are seeking flexible payment plans, especially when it comes to luxury items. Read MoreApp Watch: Alibaba’s Ruwo Courts Gen Zers in the Classroom
Gen Z consumers are looking for more private, interest-based social media communities beyond WeChat. Could Ruwo offer new opportunities to luxury brands? Read More