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Get Ready For China’s ‘Omnichannel 2.0’ Economy
With innovation moving at a breakneck pace, elite luxury brands must now master China’s complex new "online-to-offline 2.0” economy. Read More
Florasis Premieres New Animation for Chinese Valentine’s Day
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read More
Predicting The Future Of Daigou Shopping
When COVID-19 brought the world to a standstill, it did the same to daigou sellers. So what is the future for this once-lucrative industry? Read More
Could Douyin Give Tmall, JD a Run for Their Money?
From flagship stores to payment services, Douyin continues to bolster its e-commerce capabilities. But will this be enough to beat out bigger tech foes? Read More
Why ‘Invisible Luxury’ Is China’s Latest Trend
Young consumers have been demanding brands step up their efforts surrounding mindfulness, health, and discretion, but COVID-19 has accelerated this process. Read More
Does China’s Graying Population Hide A Silver Lining For Brands?
China’s latest census reveals a population growth rate nearing zero and a shrinking workforce. How will this impact the future of global luxury? Read More
China Global Luxury Index Reaches Its Highest Level Ever
Not only have luxury companies rebounded from the pandemic, they now have surpassed their pre-pandemic highs. But who were April’s winners? Read More
Beauty Brands Find Their Funny Bones in China
While most brands rely on the star power of actors and idols, down-to-earth comedians are emerging as the newest faces of global beauty in China. Read More
Fines Aren’t Alibaba’s Problem — Competition Is
For the benefit of consumers, the ultimate objective of the big Alibaba fine was to compel it to give up on its longstanding “forced exclusivity” policies. Read More
Does The New JD & LV Pact Signal A Luxury Shift?
Louis Vuitton and JD.com seem like an unlikely pair. But their latest partnership proves that the industry is ready for a major overhaul. Read More
