jane birkin
What Luxury Brands Can Learn from Hermès About Pricing
When it comes to pricing, Hermès is one of the best brands to learn from because it prices based on Added Luxury Value. Read More
Birkin Bags As Currency During COVID-19
The outbreak of COVID-19 has cast a dark cloud over global financial markets, but Birkin bags are still holding their value during these uncertain times. Read More
5 Takeaways for Luxury Brands from Political Celebrity Missteps in China
Luxury brands would do well to heed these situations when celebrities’ political positions had repercussions on the brand they represented in China. Read More
Could Jane Birkin’s China Ban Spell Trouble for Hermès?
The iconic British actress and singer who inspired the Birkin handbag was denied a visa to China due to her outspokenness on Tibet. Read More
