jacquemus
Is Nike Losing Its Collab Dominance?
Following the Xinjiang cotton crisis, Nike’s popularity has continued to wane in mainland China. But is its collaboration strategy also partly to blame? Read More
Nike x Jacquemus Rides Hype In China
The Nike x Jacquemus collection has finally dropped in China, combining designer Simon Porte Jacquemus’ iconic Parisian style and Nike’s vintage ACG pieces. Read More
Jacquemus Expands Into Beauty. Is China Next?
Jacquemus is co-launching a beauty line early next year — hot news even in China despite the label’s lack of social presence. Read More
How Luxury Took Over Memes
The ability to become a trending topic is the ultimate prize, and meme-worthy fashion is the fastest and easiest way to the top. Read More
Galeries Lafayette Bets Big on Hip and Edgy Brands in Shanghai
By eschewing mainstream luxury brands and focusing on niche labels, Galeries Lafayette has created a unique selling point for itself in Shanghai, although one that also comes with risk. Read More
Chinese Whispers: China Rules Against NetEase in MAC Cosmetics Trademark Infringement Case, and More
MAC Cosmetics requested Kaola to stop selling their products, disclose the sources of products, and destroy its inventory. Read More
Chinese Whispers: Fake Supreme Throws a Real Launch Party in Shanghai, and More
Supreme Italia, which is the copycat of the real luxury streetwear brand Supreme from New York, opened its first retail store in Shanghai on March 6. Read More
Opinion: What It Takes To Create an “IT Style” for Chinese Millennials
While many luxury brands strive for fine-tuning digital communication to a young audience, some turn to improve innovation to become makers of "IT Style". Read More
