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Sales have taken a hit in China during the outbreak, but KOIs have used this moment to get closer to their fans—something fashion brands could learn from. Read More

SARS was a turning point for both JD.com and Alibaba. We take a look at what happened and how they navigated the virus crisis. Read More

When marketing luxury in China, is e-commerce or brick and mortar more important? It depends on how you tailor them for today's Chinese consumers. Read More

Singles’ Day is the largest e-commerce day in the world. Given this, it’s no surprise that more and more Western luxury brands want to be part of it. Read More

An investor rights law firm filed a lawsuit against Ruhnn Holding Limited, the Chinese influencer agency that went public on the NYSE in March of this year. Read More

The world’s two largest e-tailers, Alibaba and Amazon, are viewed as rivals engaged in a global showdown, but the reality is far more complex. Read More

Beyond urban, high-net-worth Chinese, heritage brands have not grasped the importance of mobile wallets for the rest of China. Read More

New Retail, an online and offline into an experience for luxury consumers, is something traditional brands need to understand and adapt. Read More

Overworked and highly ambitious, many "burnout" Chinese millennials are turning to luxury shopping as a gesture of self-reward or self-care. Read More

China's billionaire population is on the rise, and it's a younger crowd than in other parts of the world, according to a UBS report. Read More