J-beauty
Exclusive: Shiseido Launches World’s First AI-Powered NFT Community Program In Beauty
The Japanese cosmetics company has released 150 limited edition NFTs in honor of its 150th anniversary, alongside a number of benefits to its steadfast community. Read More
Is Shanghai the New Beauty Capital?
This year, a number of initiatives, store openings, and digital innovations located in Shanghai suggest the city’s growing allure to beauty leaders. Read More
How Shiseido Cornered China’s Skincare Market
After 40 years in the market, how did Japanese beauty giant Shiseido beat out global competitors and capture China’s beauty crown? Read More
Skin Labs and Consultations are the Newest Chinese Beauty Trend
Skin labs are the hot beauty trend in China, but the big brands are finding tough competition from local brands armed with high-tech beauty accouterments. Read More
Chinese Whispers: Why K-Beauty is Losing Relevance in China, and More
There are clear signs that the popularity of Korean beauty (K-beauty) brands is quickly fading after being trendy for almost a decade in China. Read More
J-beauty Is Dethroning K-beauty in China
Last year's travel ban, a reaction to Korea's THAAD missile defense system, is only partly to blame. Japanese beauty brands are also seen as higher quality. Read More
