iqiyi

COVID-19 forced fundamental shifts in behavior, with virtual interactions and events emerging as a key way for people to stay connected while staying in. Read More

Chinese e-commerce and streaming giants are facing the threat of being delisted from the New York Stock Exchange and Nasdaq. What does this mean for brands? Read More

Content Commerce Insider’s new report, Guide to Streaming Platforms in China, details the platforms, emerging industry trends, and expectations for 2020. Read More

Now that Bilibili has become an entertainment powerhouse in China, Jing Daily outlines everything brands will need to know before joining the platform. Read More

Youth With You, now in season 2, is an iQiyi talent competition/reality show that aired in March, during the COVID-19 lockdown, and became a hit in China. Read More

While self-quarantining in Shanghai, Fosun Fashion’s chairwoman Joann Cheng discussed with Jing Daily about her new role as Lanvin’s interim CEO. Read More

Lanvin's FW 2020 runway show was broadcast on Wednesday, using virtual reality technology to Chinese audiences with the help of Iqiyi, a video platform. Read More

Following the success of The Rap of China, can IQiyi recreate it’s winning formula with a show focused on a Tokyo pop-up store run by Kris Wu? Read More

Key trends from 2019 such as short video, e-commerce livestreaming, brand collaborations, and offline experiences show no sign of abating. Read More

Brands may see better outcomes through the customized production of smaller-scale shows that allow a brand to be deeply tied into the purpose of the series. Read More