Brands Must Deal with Counterfeits on Social Commerce—Here’s How
The threat to brands’ profits and reputations because of counterfeits on social shopping apps such as Little Red Book, WeChat, and Taobao is real. Read More
Demystifying The Hot Social Commerce Platform Little Red Book
Here are key takeaways from Jing Daily x PARKLU Workshop "Influencing Chinese Consumers With Little Red Book KOL" on July 10. Read More
Nike Withdraws Products After Brand Partner Vexed China for Supporting HK
Nike immediately withdrew the products after its newest brand partner Undercover publicly supported Hong Kong's anti extradition bill movement. Read More
Luxury on the Move
Here are key takeaways from the Sotheby's & Jing Daily “The Future of Luxury II: New Pillars of eCommerce” conference on May 22. Read More
Exclusive: Burberry Plays Cupid on China’s Love Day
Following its CNY fiasco, will the brand’s latest WeChat Mini Program campaign cause Chinese consumers to fall back in love with Burberry? Read More
Brands Shouldn’t Ignore the Influence of Instagram in China
When it comes to marketing to Chinese luxury consumers, could Instagram influencers give Weibo KOLs a run for their money? Read More
How to Create an Authentic Luxury Experience for Millennials
Langers argued that brands need to create a compelling story that makes them authentic and relevant in the eyes of their consumers. Read More
The Art of Content and Commerce in China
In partnership with Farfetch, Jing Daily's second CEO breakfast series discussed the future of content and commerce in China. Read More
WeChat, Chinese Tourists Fuel Burberry Despite Revenue Slip
Despite a slight decline in revenue, Burberry said it saw an increase in sales in mainland China as well as a return of Chinese tourist spending in the UK. Read More
Chinese Whispers: Is the Daigou Business Dying, and More
Chinese government's crackdown on daigou during the past Golden Week is the beginning of China's plan to completely wipe out personal daigou shoppers. Read More
