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Despite a slight decline in revenue, Burberry said it saw an increase in sales in mainland China as well as a return of Chinese tourist spending in the UK. Read More

Chinese government's crackdown on daigou during the past Golden Week is the beginning of China's plan to completely wipe out personal daigou shoppers. Read More

Kim Kardashian West entered the fray of powerful Chinese influencers to open an official account on China’s social beauty platform Little Red Book. Read More

What should brands do to stand out in a marketplace crowded with influencers? Read More

British high fashion brand Burberry hosted a 24-hour flash sales via WeChat mini-program to test the hotness of Riccardo Tisci’s debut. Read More

Here is a behind-the-scenes peek at a day in the life of the Chinese fashion influencer Leaf Greener during New York Fashion Week. Read More

Here are three tips from influential fashion educator Simon Collins for Fashion Week newcomers that can quickly turn an amateur into a pro. Read More

This new breed of international influencers spend lengthy periods of time in both China and abroad to develop a considerable following of global fans. Read More

Crazy Rich Asians based on Kevin Kwan's namesake best-selling novel is perhaps one of the most highly-anticipated Hollywood fashion movies this summer. Read More

Here are the top Chinese teen heartthrobs that you need to start following on Instagram. Read More