Huang Zitao | Jing Daily

Fashion
How Fendi Leveraged Omnichannel Content Marketing To Celebrate Double 11
Wenzhuo Wu | Share
Jing Daily's weekly analysis of the very latest digital luxury brand campaigns in China from Lacoste, Fendi, and Feiyue. Read More
CEOs
Exclusive: With Sephora Event, LVMH Adds China to its Global ‘Open House’ Program
Lin Wang | Share
Luxury giant LVMH has chosen Sephora to host its first open house at the beauty retailer's Shanghai flagship store in October. Read More
Marketing
In China, Luxury Brands Sell the (Virtual) Boyfriend Experience
Jiaqi Luo | Share
In China, presenting virtual intimacy in advertising has become increasingly common, as a genre of POV (point of view) marketing. Read More

Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

Index Level	Daily Change	% Change
322.77	+$1.06	0.33%

How Fendi Leveraged Omnichannel Content Marketing To Celebrate Double 11

Exclusive: With Sephora Event, LVMH Adds China to its Global ‘Open House’ Program

In China, Luxury Brands Sell the (Virtual) Boyfriend Experience

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