Honor of Kings
Bulgari’s Taiwan mishap a timely reminder for luxury brands
Bulgari is taking the heat in China for appearing to list Taiwan as an independent country on its website. What are the lessons for luxury? Read MoreBulgari x Honor of Kings in-game jewelry skins stir excitement in China
Anticipation is high in China for the upcoming drop of Bulgari and Honor of Kings' collaborative character skins. Read MoreIs Tencent’s Global Takeover Inevitable?
Chinese tech giant Tencent Holdings Ltd. has been ranked No. 5 on the world's largest tech companies list, jumping an impressive 21 places. Read MoreBeauty and Gaming: A Collabs Match in Heaven
Jing Daily’s monthly China Collabs column looks at gaming and beauty partnerships, including local cosmetic brand OSM’s team-up with Honor of Kings. Read MoreTop 5 Crackdowns in 2021
2021 has been a bumpy year for China’s red-hot sectors, with big tech, celebrity, gaming, wealth flaunting, and effeminate aesthetics all under government scrutiny. Read MoreWill Luxury Brands Get Tangled Up in China’s Gaming Crackdown?
With every fast-rising trend in China, seasoned brands have become accustomed to the risk of government involvement at any time to impose new regulations. Read MoreWill Luxury Brands Stand By Idol Kris Wu After Teen Sex Allegations?
Chinese Canadian pop star Kris Wu is embroiled in sexual assault allegations. How will luxury brands respond to the scandal? Read MoreWhy Brands Need To Keep Tabs On China’s Turbulent Gaming Sector
As fashion and beauty brands venture into China’s booming gaming industry, they should be wary of Beijing's increasing crackdowns on its tech giants. Read MoreHow the Neiwai x SavisLook Collab Has Won Over Chinese Shoppers
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms — WeChat,… Read MoreWhen Will Beauty Benefit From the Global Gaming Boom?
Throughout the past year of global coronavirus lockdowns, our digital selves are likely to have seen far more public exposure than our physical selves. Read More