H&M
The Secret to Surviving a PR Nightmare in China
Missteps in China just keep happening. As more and more mainly Western luxury brands find themselves in hot water on the mainland, what’s a global luxury brand to do? Read More
How TikTok and Shein Are Taking Over the World
Among other things, 2020 will go down as the year that Chinese brands finally made it on the world stage, with TikTok and Shein leading the way. Read More
Has Donating Become the Latest PR Tool in China?
The goodwill generated for companies for their socially responsible donations rarely go unrewarded in China; now lesser-known companies are reaping the rewards thanks to their low-profile donations. Read More
H&M Continues To Fail In China
H&M recently saw some of its products banned in China, but should the brand be more worried about its connection with China’s consumers? Read More
Don’t Bother Looking for the Next Shein
Shein’s success has motivated investment firms to kick off the search for similar companies that can become the next big thing among global Gen Z. Read More
Why China Is Boycotting These Western Brands (Again)
H&M, Nike, Zara, and the GAP have been accused by Chinese customs of selling substandard childrenswear with potential health hazards. Netizens are furious. Read More
Six Brand Collaborations Chinese Consumers Loved in March 2021
Our picks of some of the most memorable brand collaborations in China in March 2021, featuring Longchamp, Off-White and more. Read More
Kering Dominates Top Spot On China Global Luxury Index
As March began, the Jing Daily Global Luxury Index was riding at an all-time high. But fashion's decision to stop using Xinjiang cotton could change things. Read More
Will China’s Boycotts Hurt H&M’s Bottom Line?
H&M, Burberry, and Nike suffered a startling quick nationalistic backlash after voicing their concerns about Xinjiang-sourced cotton. How bad is it? Read More
China Cancels H&M
From netizens to companies like Taobao and Huawei, China is canceling fast-fashion giant H&M for ceasing its cotton supplies from the country. Read More
