hermes
Is Luxury Discriminating Against China’s Lower-Tier Cities?
With first-tier cities oversaturated with luxury brands, it’s only logical that they look to China’s lower-tier areas to expand. So what’s the holdup? Read More
Would UHNWIs Buy a Hermès Birkin in the Form of an NFT?
The “MetaBirkin” case highlights the problems brands face in the metaverse. But there’s also huge potential for earnings by playing the scarcity card. Read More
Why China’s New Lockdowns Won’t Sink Luxury
Will China's zero-COVID policy endanger luxury expansion efforts? Not in the long-term: most brands should already have contingency strategies in place. Read More
LVMH, Hermès, and Kering Suffer From China’s COVID-19 Clampdown
Sales for top-notch luxury players were good in the first three months of 2022, mostly thanks to Europe and the Americas. Read More
How Luxury Can Navigate China’s Zero-Covid Policy
Jing Daily suggests four soft power approaches for luxury to connect with Chinese consumers during this difficult time. Here’s how to show up for China. Read More
Why Modern Collectibles Are Built for Gen Z
As young consumers swap exclusivity for inclusivity, brands need to learn to exchange inflated prices for authentic cultural value. Read More
Is Guangzhou the Future of Luxury in China’s Bay Area?
Thanks to smart economic policies and an advantageous location, Guangzhou has become the top shopping choice for many Chinese customers. Read More
China Two-Year Sales Boost Tapestry and Hermès as Farfetch Explores Beauty
While China proved challenging for Tapestry in late 2021, Hermès soared in the Asia-Pacific region, and Farfetch expanded its brand portfolio. Read More
War in Ukraine, COVID in China, the Global Economy Braces for Impact
With a resurgence of COVID-19 in China and South Korea putting further pressure on the global economy, Jing Daily looks at the implications for luxury. Read More
Can Keep, An Online Fitness App, Help Luxury Brands Seize China’s Fitness Craze?
Keep, a unicorn in the field of online fitness, boasts 300 million users. Can luxury leverage the app to tap into China’s booming fitness sector? Read More
