hermes

For luxury brands, estimating the Added Luxury Value for both for the category and the brand is an important consideration when making pricing decisions. Read More

Hermès popularity in China is undeniable. Here, Jing Daily analyzes the distinctive elements that helped transform Hermès into a success story there. Read More

Luxury heritage brands from around the world are embracing gaming platforms to attract more digital-savvy Chinese millennial and Gen-Z consumers. Read More

On July 19, Hermès debuted a WeChat Mini Program, driving visitors to an in-person workshop in Xiamen to learn about their craftsmanship. Read More

The tai tai is a globalized consumer who has a deep-rooted love for luxury goods and her own perception of value and preference. Read More

China's Shenzhen customs officials announced that they arrested a passenger for attempting to smuggle a Patek Philippe Minute Repeater watch into China. Read More

The drop, from 360 last year to 500 this year, is one of the biggest falls overall in the 2019 list, suggests a shift in Asian consumers’ sentiments. Read More

Here is how the Chinese investment empire Li Fung Group, created by the Fung Family, has managed the luxury brands they acquired. Read More

Here is how Hermès utilizing WeChat to not only reach their Chinese consumers, but also to strengthen the prestige and exclusivity of their offerings. Read More

Here are three ways that the ongoing U.S. - China trade war can affect the profitability of the luxury and fashion sector in the mid- and long-term.  Read More