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How Technology will Change the Game for Luxury Brands
The next generation of luxury consumers was born into a digital world. Brands must provide them with seamless digital experiences or risk becoming obsolete. Read More
Why Are Sneakers Cooler Than Luxury Shoes to Millennials?
Jing Daily goes deep at China’s biggest street-culture convention, Innersect, to figure out why “Sneakerheads” prefer streetwear sneakers to luxury shoes. Read More
A New Luxury Platform from Amazon?
Amazon plans to launch a new online luxury platform to expand the e-commerce giant’s reach into the global luxury landscape. Read More
Why Luxury Brands Should Focus on Tier-2 and -3 Cities
While luxury markets are saturated in China's 1st-tier cities, lower-tiered cities still offer a lot of opportunities for Western luxury brands. Read More
What We Learned from WeChat Luxury Campaigns in 2019
Luxury brands continued to experiment with WeChat Mini Programs in 2019, from AR participation to membership programs, we outline the year’s best efforts. Read More
What Brands Should Have Learned About China in 2019
Here are the most important market trends from China this past year, despite an economic slowdown, Hong Kong protests, and the U.S.-China trade war. Read More
What Was 2019’s Formula to Create China’s It Bag?
With luxury bags and leather goods now one of China’s top spending categories, it’s time to find out what makes an It bag’s design tip. Read More
How Will Chinese Luxury Shoppers React to Price Increases?
As the gap narrows between international and mainland China pricing, more and more Western luxury brands are increasing their prices there. Read More
Are Chinese Consumers Moving from Spending to Saving?
As China's economy slows, some thoughts on how luxury businesses that have become reliant on young Chinese consumers' spending can avoid getting hit hard. Read More
Can China Ignite the Wearable Tech Market with Smart Eyewear?
Wearable tech has been a failing market until a new Huawei and Gentle Monster collaboration sparked China's latest obsession: Smart eyewear. Read More
