harry winston
Using Red In Your CNY Campaign? Here’s How To Avoid Clichés
Luxury brands often botch their China marketing by using the culturally-loaded color red incorrectly. Yet, there are ways to use the color appropriately. Read More
Why Branded Jewelry Could Be the Next Decade’s Fastest Growing Luxury Subsegment
In luxury, the future is female. The jewelry subsegment should see a shift to self-purchasing and impulse purchasing, making branded luxury jewelry shine. Read More
China’s Consumers Want ‘Lucky Luxury’
When Chinese consumers look for new, transformative luxury products, aside from aesthetics and quality, they search for the metaphor behind an object—Yù Yì. Read More
Watch Out: China’s Young Influencers Lead Timely Recovery of Global Luxury Watch Market
Despite a downturn in recent years, China is leading the way for the recovery of the entire Swiss luxury watch industry. Read More
China’s Tech Giants Move into the Marketing Business, Changing the Game
China’s high-tech powerhouses Tencent and Alibaba are moving into the digital marketing business. And that has huge implications, opportunities, and challenges for luxury brands and digital agencies. Read More
10 Luxury Brands Share the Digital Love This Mother’s Day
Many luxury brands have launched specially-designed Mother's Day campaigns for the Chinese market on social media as more consumers celebrate the holiday. Read More
Meet Xie Yinglan, China’s Godmother of Fashion Bloggers
Xie was there when the influencer economy took off in China, and despite its constant evolution, she continues to manage many of the most renowned fashion bloggers. Read More
Jing Daily 2012 Year In Review: The Grand Openings
Following up our year-end wrap up, here are some of the most noteworthy grand openings we saw this year in the Greater China region. Read More
De Beers Opens Fourth China Location, Debuts Shanghai Exclusives
Despite broader concerns about discretionary luxury purchases by middle-class Chinese this year, amid an environment of cooler economic growth, global diamond leader De Beers has no intention of falling further behind its competitors in China. Read More
China Demand For Jewelry, Watches To Buoy “Hard Luxury” Brands
Conspicuous consumption may be on the decline in China's "soft luxury" market, as some wealthy Beijingers and Shanghainese buy more "logo-lite" handbags and apparel, but major luxury brands see China as a long-term bright spot for "hard luxury." Read More
