guerlain

With luxury hubs leveraging the social platforms to maximize their network, let us take a look at the three unconventional approaches undertaken by brands. Read More

Partnering with eight beauty brands including Dior and Estée Lauder, CDF-Sunrise Duty Free created a world-first beauty cluster in Beijing Capital Airport. Read More

A March report by Kantar China reveals a few purchasing behaviors of Chinese female beauty shoppers that brands need to know. Read More

Has Fan Bingbing’s tax scandal brought negative effect to luxury brands she endorsed? The answer is yes and no, according to the data intelligence company ParkLu. Read More

This year's LVMH Les Journées Particulières, the annual open house event, has seen a huge number of visitors from China. Read More

Chinese actress Fan Bingbing, who has long been the super-famous face for Louis Vuitton, De Beers and etc., was fined by the government for tax evasion. Read More

The show’s accurate historical reference, high-level craftsmanship, and the use of precious material helped to define a new level of ‘Chinese luxury’ for audiences while exposing Chinese heritage style to a new generation of Chinese millennials. Read More

Luxury brands have experimented with mini-programs hoping to insert themselves into the daily lives of consumers, but what’s the next step? Read More

As a close friend to a slew of luxury brands like Louis Vuitton, Montblanc, De Beers and Valentino, Fan Bingbing's tax scandal is huge for the industry. Read More

Luxury brands are looking to cash in on all-natural beauty products that are starting to gain popularity among China's consumers. Read More