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gucci

  • Content Commerce

    What the World Needs to Learn From Chinese Content Commerce: Part Four

    Avery Booker  |   Share
    As gaming goes mainstream, players include members of the crucial higher-income demographics, and brands across the consumer spectrum are taking note. Read More
  • The Future of Luxury

    Think Sustainability Doesn’t Matter? Think Again

    Daniel Langer  |   Share
    The importance of sustainability in luxury has dramatically changed in just a few years. And the brands that innovate it will win the future. Read More
  • Tech

    Will China’s Big Tech Crackdown Affect Luxury

    Adina-Laura Achim  |   Share
    Alibaba’s internet browser has been removed from various Chinese app stores, an escalation of the conflict between Big Tech and Beijing. Read More
  • Market Analysis

    The Intersection of Popular Culture & Luxury Is Here to Stay

    Adina-Laura Achim  |   Share
    Popular culture in China has become a bonafide phenomenon and an unstoppable force to be reckoned with. And global luxury brands have taken notice. Read More
  • Content Commerce

    Content Commerce-Fueled Glamping and RVing Trend Sweeps China

    Avery Booker  |   Share
    For content producers and brands alike, content centering on enjoying the comforts of home while glamping or traversing the countryside in an RV has proven popular.  Read More
  • Fashion

    Has Fur Finally Had Its Day in China?

    Gemma A. Williams  |   Share
    Prada, Michael Kors, and Gucci have all signed up to be fur-free. Now China’s biggest kids brand joins the list. Has fur finally had its day? Read More
  • Retail

    Why Luxury Stores Are More Important Than Ever In China

    Serena Rovai  |   Share
    Online retailing has undoubtedly contributed to the growth of luxury sales in China. Yet, physical retail locations are still a key shopping motivator. Read More
  • Market Analysis

    When Will Luxury Brands Take Resale In-House?

    Avery Booker  |   Share
    In the established luxury markets of North America, Europe, and Japan, resale has become a big business, one that is only becoming more important with younger consumers displaying a preference… Read More
  • Marketing

    3 Reasons ‘Purpose’ Is Today’s Hot New Marketing Trend

    Glyn Atwal  |   Share
    Luxury consumers expect their brands to take a position on social issues, and the ones that helped combat the COVID-19 pandemic are thriving. Read More
  • Market Analysis

    Why Isn’t Gucci’s Near-Flawless Content-Commerce Strategy More Successful?

    Avery Booker  |   Share
    Reviewing Gucci’s recent activities, it's clear that the brand is one of the best in marketing, begging the question: Why didn’t it do even better in 2020?  Read More
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See the future of marketing with the Jing Daily Content Commerce Edition

Our twice-weekly newsletter covers the latest developments from China and around the world on how brands use content to drive revenue.

Jing Daily KraneShares China Global Luxury Index

Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

Daily Returns: 07/05/2022

Index LevelDaily Change% Change
228.33+$0.800.35%
LVMHKeringRichemont
-$3.13-$1.29-$0.33
View Index

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