gucci
VF Corp.’s Q3 Earnings Are Far From Supreme
VF Corporation's Q3 figures were far from supreme, with profits dropping 25 percent to $347.2 million from $465 million in 2019. Read MoreCan Luxury Reach Gen Z With Anime?
For China’s Gen Zers, dressing up as virtual characters is now mainstream. But can luxury strike gold by mining this growing pastime? Read MoreWhy Luxury Brands Must Radically Rethink Sustainability
Younger generations are more concerned with sustainability, and it’s time for luxury to address their needs wholeheartedly. Read MoreLuxury Marketing in 2021 Will Look (and Feel) a Lot More Animated
If there’s one trend that has exploded and become ubiquitous across consumer segments over the past few years, it’s the influence of video games and the cartoon-ification of marketing. As… Read MoreWas Gucci’s New Year Collab With Doraemon A Misstep?
Jing Daily's weekly analysis of the very latest digital luxury brand campaigns in China from Prada, Burberry, and Gucci. Read MoreHow Brands Should Navigate Douyin’s 600M Daily Users
With over 600 million active daily users, Douyin offers brands broad access to luxury’s increasingly important consumers: China’s Gen Zers and millennials. Read MoreHow The Top Brands Are Recruiting First-Time Buyers In China
Jing Daily takes a deeper look at the luxury brands that understand how to create emotionally-connected retail to recruit young, first-time purchasers. Read MorePredictions For The Chinese Luxury Market In 2021
Mainland China’s luxury consumers are more integral to luxury than ever. With that, here are Jing Daily’s predictions for the 2021 Chinese luxury market. Read MoreThe Top 5 Luxury Brand Campaigns of 2020
This year, online-to-offline campaigns became standard for luxury brands in post-pandemic China, and Jing Daily has picked its top five for 2020. Read MoreHow Luxury Brands Can Ally China’s Rising Creative Communities
In post-lockdown China, three dynamic groups — gamers, LGBTQ+, and outdoor sports — have ballooned in popularity. But can luxury brands woo them? Read More