The Thorny Branding Dilemma That’s Giving The Body Shop A Major China Headache
For brands with socially conscious identities, complying with Chinese laws often means harming their images elsewhere. Read More
How Google Helps Asia’s Largest Airline Target Outbound Chinese Travelers
China Southern is enlisting the help of Google as part of its strategy to turn Guangzhou into a hub for outbound Chinese travelers. Read More
Apple’s Not Off The Hook Yet In China (And Isn’t Going To Be)
Although Apple appears eager to put last month's controversy over warranty issues and discrimination far behind it, the Chinese government may have other plans if the prior experiences of foreign companies such as Google are any indication. Read More
China’s Top 50 Most-Searched-For Luxury Brands Reveal Changing Demand
The first installment of the World Luxury Index covers more than 400 brands within six key segments (fashion, beauty, jewelry, cars, watches and hospitality), indexing based on inputs using top search engines such as Google and Baidu. Read More
