E-Commerce Livestreaming Hits the Global Mainstream
Livestreaming has become big business in China in recent years, as platforms and brands alike have seized the opportunity to reach consumers and nudge them along the path to seamless… Read More
Pinduoduo Sales Jump Alongside Chinese Consumer Spending
On November 12, China’s third-largest e-commerce player, Pinduoduo, posted a revenue jump of 89 percent to $2.1 billion over the third quarter. Read More
Booming in Asia, Shoppable Streaming Video Faces a Bumpy Road in the U.S.
As the intersection between streaming entertainment and e-commerce continues to blur in China, shoppable streaming video is now starting in North America. Read More
Would Quibi Have Worked In China?
American short-form video streaming service Quibi targeted young phone-users but ignored mobile-first China. Is this why it folded after only six months? Read More
How Chinese Tech Builds Trust, Part IV: The Art of Brand Collaborations
Brand marketers must continuously seek out new ways of resonating with consumers, ideally through media and distribution, rather than content. Read More
How Chinese Tech Builds Trust, Part III: Why Targeted Advertising Is Broken
In China, hyper-targeted advertising has been substituted with greater complexity, and there is never a straightforward answer to the question. Read More
TikTok Ban Averted, WeChat Ban Blocked. What’s Trump’s Next Move?
President Trump's ongoing campaign to ban both TikTok and WeChat will ramble onward with a host of concerning yet unknown outcomes yet to be determined. Read More
Joanie Xie Connects US Companies To 900 Million Consumers In China
Joanie Xie, head of the US office at the fintech company, Ant Financial, spoke with Jing Daily about new challenges in a post-pandemic world. Read More
Should European Luxury Houses Focus on China More than the US?
As the US and the EU enter into a tariffing tit-for-tat, European countries might want to use this moment to focus on China and its economic tolerance. Read More
China’s Middle Class Holds the Keys to Luxury in China
Instinct tells us luxury is for the rich, but in China, luxury brands live or die with the middle class, so they'd better figure them out. Read More
