Glamour Sales
Alibaba Continues Premium Push for Tmall with Mei.com Investment
Tmall's attempts to sign on international luxury brands have met with limited success, but a new Mei.com investment by Alibaba may be its ticket to featuring more high-end labels. Read MoreMei.com CEO Thibault Villet on the Company’s Name Change and the Importance of Mobile
Formerly known as Glamour Sales, the luxury e-commerce flash sales site marks five years in China with 6 million Chinese members and a mobile-focused strategy for the future. Read MoreGilt Goes Full Speed Ahead In China’s E-Commerce Market With Alipay Partnership
With the addition of Alipay and new Chinese-language services, Gilt is the latest global luxury e-tailer to make a full commitment to China's booming e-commerce market. Read MoreVideo: China’s Luxury Market Shifts From ‘In The Show’ To ‘In The Know’
The CEO of flash sales site Glamour Sales discusses why Chinese luxury consumer habits are rapidly evolving. Read MoreWhat It Takes To Hold A Top Luxury Event In China
In an interview with Jing Daily, the general manager of Asian event planning firm K2 discusses how glamorous parties can be a key marketing tool in China. Read MoreChina: This Week In Digital Luxury Marketing
A roundup of ongoing digital campaigns on China’s social media, featuring Maybelline, Tag Heuer, Clinique, Guerlain, and Glamour Sales. Read MoreChina: This Week In Digital Luxury Marketing
A roundup of ongoing digital campaigns on China’s social media, featuring Boucheron, Tommy Hilfiger, L'Oréal, SK-II, and Glamour Sales. Read MoreJumei’s Big Beauty Profits Attract U.S. Venture Capital
The success of cosmetics e-tailer Jumei's beauty flash sales model has prompted it to join several Chinese sites filing U.S. IPOs. Read MoreHow Luxury Can Move Ahead In China’s Tricky E-Commerce Market
From battling counterfeits to minimizing price disparities, experts weigh in on how to navigate China's complicated luxury e-commerce scene. Read MoreHow Fashion Brands Adjust To China’s New Niche Style
When it comes to Chinese clients, “The time of coming in, opening your doors, and waiting for consumers to come in is over.” Read More