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At PFW, Which Brands Connected With China’s Millennials?
Fashion week presents an opportunity for brands to connect with Chinese audiences. In Paris, some brands excelled while others missed the mark. Read MoreThree Future Trends in Chinese Luxury
At a recent Tong Digital breakfast briefing, the future of Chinese luxury was discussed, and some surprising points were made. Read MoreAs China’s Market Shifts Inward, Brands Turn to Online Education
With Western brands focusing on sales within China, there is a growing demand for executive education to help brands navigate this complicated market. Read MoreChina Continues to Force the Hand of Western Brands over Hong Kong
The government in China wants brands to respect their authority in Hong Kong, but how far will they go to keep them in line? Read MoreCould China Soon Demand More Say on Luxury Leadership?
As the Hong Kong protest deepen, China is taking unprecedented measures in an effort to reclaim control without looking too overtly involved. What’s next? Read MoreFake Fans Continue to Plague Celebrity, Influencer Endorsements in China
For Western luxury brands in China, the best way to avoid collaboration failures is the simplest way: brands need to do their homework first. Read MoreHow Politics in China Will Shape Luxury’s Future
Given the continuing crisis in the Greater China market, the question for luxury brands is how to approach the this market over the rest of 2019 and 2020. Read MoreVersace, Coach & Givenchy: Measuring the Gravity of the China T-Shirt Controversy
Jing Daily measures the gravity of the Versace, Coach, and Givenchy T-shirt controversies in China, and why such cultural missteps keep on happening. Read MoreLVMH Lauds 2019 Financial Results, But Remains Cautiously Optimistic
LVMH Moët Hennessy Louis Vuitton reported first half 2019 financial results, reporting a revenue of €25.1 billion, with an organic revenue growth of 12%. Read MoreDigital Luxury Drops in China: Why They Work
There are signs that the "drop" model could be here to stay, at least as long as streetwear culture thrives among young shoppers in China. Read More