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The Pros And Cons Of Flash Sales In China
While flash sales aren’t a new concept, luxury brands would be wise to explore the different ways they could utilize them in a post-COVID-19 world. Read More
The Post-COVID-19 Rise of Conscious Luxury
Many brands have been hurt by the lack of spending in China during COVID-19 but are hopeful it will return once it ends. The reality is more complex. Read More
The 3 Best Ways for Brands to Win Over China’s Affluent Men
Magazine-style-content, machine learning about user preferences, and personalized service are all key to reaching this key consumer demographic. Read More
Jumei’s Big Beauty Profits Attract U.S. Venture Capital
The success of cosmetics e-tailer Jumei's beauty flash sales model has prompted it to join several Chinese sites filing U.S. IPOs. Read More
