gentle monster
Sporting events deploy Web3 tech & Gentle Monster taps the gaming market
The roundup and the verdict on this week’s hottest Web3 activations, taken from our Jing Meta weekly newsletter. Read More
The Martine Rose x Nike love affair joins luxury’s latest collabs
Martine Rose and Nike are stellar long-term partners in streetwear. Their latest drop comes just in time for the FIFA Women’s 2023 World Cup. Read More
Cai Xukun And G-Dragon Prove Fan Power and More: China Collabs Of The Week
China’s social media platforms are blowing up for brand collabs like G-Dragon’s new Peaceminusone Nike sneakers and Cai Xukun’s Gentle Monster four-piece eyewear collection this week. Read More
Off-White Sanlitun Beijing Shutters, Foot Locker’s Hong Kong, Macau Stores To All Close
While some brands plan on expanding their Greater China store footprint this year, others are giving up and closing down. Read More
The Maison Margiela x Gentle Monster Collab Is Making Waves In China
News of a collaboration between Gentle Monster and Maison Margiela has driven social buzz even before its official launch date on February 28. Read More
Can Lululemon’s Footwear Launch Beef Up Its Growth In China?
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read More
Moncler Unveils Immersive Retail Space in Chengdu
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read More
Scent of a Winner? Chanel Perfume Show Enchants China
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Read More
Six Brand Collaborations Chinese Consumers Loved in May
Our picks for the best brand collaborations in May 2021, including Maserati x CANOTWAIT, Li Jiaqi x Tmall, and Jason Wu x Wendy Yu. Read More
Luxury Marketing in 2021 Will Look (and Feel) a Lot More Animated
If there’s one trend that has exploded and become ubiquitous across consumer segments over the past few years, it’s the influence of video games and the cartoon-ification of marketing. As… Read More
