Gen Z
What Luxury Brands Can Learn from Starbucks About Voice-Assist
Like Starbucks, major consumer brands have responded to China’s growing enthusiasm for voice assistants. Will this be a wakeup call for luxury brands? Read More
What Do Most luxury Brands Lack in China? Insights
The difference between winning and losing in China’s luxury market can be A.I. insights, so why aren’t companies implementing them? Read More
App Watch: Why Western Beauty Brands Should Collaborate with “Beauty Evolution”
To better engage Chinese consumers, Western luxury beauty brands should look beyond Weibo and WeChat and into emerging platforms like Beauty Evolution. Read More
Alibaba’s Already Winning Over China’s Gen Zers: Here’s How
While other brands may only be pushing Gen Z to buy, Alibaba attempts to create a model which both supports creativity and feeds back into sales. Read More
The Danger for Luxury Brands That Fail at Storytelling
Dr. Daniel Langer on the hidden dangers that can destroy luxury value and decrease the potential for luxury brands to be profitable and successful. Read More
Gen Zers vs. Millennials: How and Why Brands Must Know the Difference
Many brands market to millennials and Gen Zers as one group in China, but because of their unique differences, they must be targeted separately. Read More
A Summit on the True Future of Luxury
Jing Daily columnist Dr. Daniel Langer touches on all the important points from the IMS Équité Luxury Leadership Summit he led in Hong Kong last month. Read More
Hong Kong Luxury Leadership Workshop
Leading Luxury Brands with Millennials and Generation Z This is one of the most elusive managerial tasks, and many companies struggle with developing the right approach to be relevant for… Read More
How to Make Young Chinese Fall in Love with Your Luxury Brand
Jing Daily columnist Dr. Daniel Langer on what Western luxury brands need to understand to when it comes courting young Chinese consumers. Read More
Harrods’ Beauty Director on Innovation and Savvy Chinese Shoppers
Jing Daily talks with Harrods’ Director of Home and Beauty, Annalise Fard, on how stores like Harrods can stay exciting for the modern Chinese consumer. Read More
