fragrance
Diptyque targets big spenders in China with local twist on refillable candles
Diptyque launched the “Les Mondes de Diptyque” collection, comprising five new scented candles inspired by the auras and aesthetics of five geographic locations Read More
Estée Lauder’s sales slump shows why beauty brands aren’t yet benefiting from increased Chinese tourism
The beauty giant posted a slump in sales in its most recent earnings report, highlighting how daigou restrictions are impacting beauty — for now. Read More
Coty Group Global Chief Brands Officer Stefano Curti on plans to triple its China business through a strategic shake-up
Coty Group has modified its development strategy and re-positioned its brands with the aim of expanding its business in China to generate 10 percent of global sales. Read More
From underdogs to cult favorites: The rise of niche fragrances in China
Jing Daily explores how prioritizing quality, craftsmanship, individuality, and retail festivals are fueling growing demand for niche fragrances in China. Read More
Chinese Fragrance Label Documents Opens Scented Bookstore In Shanghai
Although using literature in luxury marketing is nothing novel, Documents is the first brand to open a permanent bookstore in China. Read More
Byredo, Penhaligon’s Parent Puig Reports Stellar Revenue Growth, Eyes China’s Niche Fragrance Market
Eager to expand its fragrance market share in China, the Spanish beauty giant faces stiff competition from rising homegrown brands Read More
Why Creed x Robbi Debunks The Need For China-Only Releases
As meta-human Ayayi shows off her Creed x Robbi toy, the fragrance brand’s CEO Sarah Rotheram discusses why they chose to launch worldwide instead of only in China. Read More
Opening The Door To China’s Advent Calendar Market
Following Chanel’s disastrous attempt last year, here’s what luxury brands need to know about the advent calendar space in China. Read More
Moncler Ushers In A New Chapter With Its 70th Anniversary Celebration
Moncler inaugurated a 70-day program of special events and brand experiences around the world to mark its 70th anniversary. Read More
Niche Fragrances Are Booming In China, And Global Brands Are Taking Note
Even as questions arise about the strength of Chinese consumer demand, the country's personal fragrance market could remain a bright spot. Read More
