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Tag

female empowerment

  • Beauty

    L’Oréal Paris Takes A Stand Against Sexual Harassment In China

    Amy Fabris-Shi  |   Share
    By using Chinese idioms and stand-up comedy, L'Oréal broaches the topic of sexual harassment in a way that entertains and resonates with Chinese audiences.  Read More
  • Companies

    Diane von Furstenberg Is Finally In Profit Mode, Thanks To Women’s Empowerment Messaging In China

    Angela Wang  |   Share
    Once on the verge of bankruptcy, Diane von Furstenberg overhauled its business model, transformed its marketing strategies, and doubled down on China. Read More
  • Marketing

    Miu Miu Tells Women’s Tales In Chengdu

    Wenzhuo Wu  |   Share
    Miu Miu presented a physical screening of its ongoing Women's Tales project in Chengdu last week, solidying its status as "Brand of the Year in Fashion." Read More
  • Consumer Insights

    What’s Behind Chinese Women’s ‘Beauty Duty’ Backlash?

    Huiyan Chen  |   Share
    Beauty Duty, a word describing the expectation to dress up in public, is trending on Chinese social media as women highlight societal pressures. Read More
  • Marketing

    Purcotton Scores With Women’s Soccer Coach Shui Qingxia

    Yifan Liu  |   Share
    After being slammed for a sexist ad last year, Chinese cotton brand Purcotton is doubling down on its women's empowerment messaging. But is it too late? Read More
  • Marketing

    3 Homegrown Brands That Won Mother’s Day

    Wenzhuo Wu  |   Share
    The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read More
  • Influencers

    Influencer Accused of Dressing Inappropriately Sparks Online Debate

    Lisa Nan  |   Share
    A post in which a mother accused a Chinese influencer of being a bad influence on children has gone viral online. What can brands take away from this? Read More
  • Market Analysis

    How Luxury Brands Can Market Christmas in China

    Adina-Laura Achim  |   Share
    Christmas isn’t officially observed in China, But millennials and Gen Zers have reinterpreted it in a Chinese way, and luxury brands should take advantage. Read More
  • Market Analysis

    China’s ‘Female Empowerment’ Spending: Luxury’s Next Savior?

    Ollie A. Williams  |   Share
    While China’s economic growth has slowed down, it could soon be just looking at another luxury boom, thanks to this growing group of female customers. Read More
  • Sponsored

    How Brands Can Put Female Empowerment Into Action in China

    Wenzhuo Wu  |   Share
    Jing Daily analyzes how Max Mara’s latest content strategies can inspire global players eying China’s lucrative womenswear segment. Read More
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Jing Daily KraneShares China Global Luxury Index

Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

Daily Returns: 06/02/2023

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