father’s day
3 Creative Heartfelt Father’s Day Campaigns
With Father’s Day coming this Sunday, June 16, many brands posted their very own gift guide on WeChat. Here is how Hugo Boss, Canali, Berluti celebrated it. Read More
Beauty Brands in China Tap into the Power of Father’s Day
Many traditionally female-oriented beauty brands released campaigns ahead of Father's Day, indicating China's shifting views on gender roles and styles. Read More
WeChat Now Lets Users Shop on JD.com With Just a Few Clicks
Ahead of JD.com's 618 Sales Festival, WeChat has launched a new shopping function that lets people shop on JD.com with just a few taps. Read More
10 Great Luxury WeChat Campaigns for Father’s Day in China
Among the many Father's Day WeChat campaigns by luxury brands for Chinese consumers, here are the ones we liked the best. Read More
