fast fashion
In Photos: Alexa Chung For Chinese Fast Fashion Brand ME&CITY
British TV figure and style icon Alexa Chung returns for another season as the face of the Chinese brand ME&CITY, spotted pool- and ocean-side in cool, bold colors for the… Read More
Alexa Chung Models For Chinese Fast Fashion Brand, ME&CITY
This week, the Chinese fast fashion retailer ME&CITY released promotional shots for its A/W 2011 collection, which feature British "It Girl" Alexa Chung sporting the brand's new looks on a… Read More-
Mandarin Capital Partners To Invest US$58 Million In Italy’s Miroglio Group
In China, the Miroglio Group is perhaps best known for its fast fashion brand Motivi, which plans to open more than 100 new outlets throughout the country over the next… Read More -
Bypassing Japan, Spanish Fashion Brand ‘by basi’ Makes Asia Debut In Beijing
While the trend last year in the fashion industry was to close down stores in stagnant markets like Japan and open new ones in emerging markets like China, it appears… Read More -
What Does ‘Masstige’ Mean For China?
Though masstige lines provide less status, many Chinese consumers are growing more appreciative of goods for their quality and style rather than the ability of their price tags to impress… Read More -
Who Are China’s Fast Fashion Contenders?
While the buzzword "fast fashion" may be somewhat new to the China market, fast fashion itself has been around in some form or another for the past few decades, mostly… Read More
