fast fashion
What luxury brands can learn from Zara’s new China livestream concept
Amid the flurry of fast-paced, hard-selling livestreams, Zara is rolling out a more calm and choreographed concept. Is this a strategy luxury brands could use? Read More
Film merch is big business for fashion brands. But will the hype fizzle?
Propelled by the likes of Marvel’s flicks and ‘Barbie,’ film merch is fashion’s goldmine. But will it survive rising consumer consciousness of sustainability? Read More
Chinese e-commerce giants Temu and Shein compete head-to-head in global expansion
Chinese fast fashion and e-commerce giants Shein and Temu continue their expansion abroad, with Shein eyeing South America for new growth opportunities. Read More
H&M vs. Shein: A battle of fast vs. faster fashion
Is H&M’s recent lawsuit against Chinese e-commerce giant Shein a case of the pot calling the kettle black? Critics seem to think so. Read More
Uniqlo, Zara, Skechers face claims of forced Uyghur labor in Xinjiang
Uniqlo, Zara and Skechers are facing claims of human rights violations in China. For years, global brands have had a difficult time navigating the Xinjiang cotton controversy. Read More
Greenhushing And Metawashing: How Fast Fashion Obscures Its Carbon Footprint Behind Web3, The Metaverse
As fast fashion dives into the virtual realm, it’s taking its polluting practices with it. Is it a ploy to deflect consumers from its devastating real-world impact? Read More
H&M Finds Redemption In China With Runaway Success Of Collaboration With Mugler
H&M tie-up with Mugler crashes website, causes clashes between eager shoppers, and highlights growing popularity of independent designers. Read More
Seeking Status: Will Fast Fashion Retailer Shein’s Luxury-focused Strategy Work?
While Shein hopes to enter the luxury sector by partnering with designers, luxury labels risk losing prestige by aligning with the fast fashion giant. Read More
Mango And Other ‘Masstige’ Brands Shutter After Struggling In China. Could The US Offer New Hope For Them?
Counting their losses in China, affordable fashion and beauty brands are recalibrating their business strategies and turning to the US for expansion. Read More
Shein’s Latest Scandal Won’t Deter Fast Fashion Giant’s Success
As Shein inches towards an IPO, will the latest stories of appalling working conditions hamper the fast fashion company’s shelf life? Read More
