Exor
Are Chinese-only collabs like Shang Xia and Florasis the next hype trend in guochao luxury?
Designer home brand Shang Xia taps local beauty Florasis to reach a wider, younger audience, while Florasis aims to premiumize its image by collaborating with the lifestyle brand. Read More
SHANG XIA Continues New Brand Direction In Paris
Under the helm of fashion creative director Yang Li, Chinese luxury label Shang Xia's house codes are getting a refresh. Read More
Ferrari Races Into Luxury Fashion. Will China Buy?
Ferrari is racing into luxury fashion with a new Fall 2022 collection. But what roadblocks are ahead for the Italian carmaker in China and beyond? Read More
Exor Eyes China Expansion Via Louboutin
Backed by Exor, Christian Louboutin could become one of the world’s preeminent luxury players and see significant growth in China. Read More
