estee lauder

“Revenge spending” is a phenomenon that luxury brands are hoping to benefit from in China, but what should they really expect from post-COVID-19 consumers? Read More

For brands, Chinese idols have been a golden ticket in China, but irrational fans are proving that idol associations can hurt a brand's Chinese business. Read More

Skin labs are the hot beauty trend in China, but the big brands are finding tough competition from local brands armed with high-tech beauty accouterments. Read More

In face of the coronavirus outbreak, we are shifting our coverage to put people first and focus on crisis management. Read More

The CEO of Estée Lauder gave a cautious warning on the impact of travel retail due to the coronavirus, while reporting 15% of net sales growth in Q2 FY2020. Read More

A series of brands are offering help against the deadly coronavirus in China, which, for local consumers, is a great show of respect for their country. Read More

Hermès is finally entering China's hot beauty arena with a new lipstick collection, but can they penetrate an already crowded and competitive field? Read More

How a homegrown D2C brand used disruptive marketing tactics to resonate with Chinese millennials and become a billion-dollar company in just three years. Read More

The Lunar New Year is always a good excuse for luxury brands to offer cultural products to Chinese consumers, and this year, it’s the Year of the Rat! Read More

Today Chinese millennial men are looking beyond beauty, and the It bag market is the next step to make their style statements heard. Read More