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$1 Bln in Beauty: Estée Lauder’s China Campaign Pays Off with Sales Surge
Sales of the Estée Lauder Companies Inc beauty products crossed $1 billion in the Asia-Pacific region in the last quarter. Read More
Hua Chenyu Thinks You Should Wear Red Estée Lauder Lipstick to His Concert
Estée Lauder's new lipstick campaign leveraged women’s admiration for young male celebrities but made a mistake to try driving sales on Tmall from WeChat. Read More
