ELLE

The media has characterized Chinese consumers as logo crazy, but now it looks as if the rest of the world is beginning to fully embrace logomania as well. Read More

With competition for content creators and viewers at an all time high, Meipai's "system upgrade" couldn't come at a worse time. Read More

Chinese consumers are enthusiastic viewers of fashion week livestreams. But are brands making the most of the opportunity? Read More

Highlights of movements in the luxury industry in China include Ralph Lauren's confidence-inspiring CEO and Bottega Veneta's new director of editorial. Read More

Here are 7 young Chinese trailblazers who made it onto Forbes' '30 Under 30' 2017 list who luxury and fashion brands should know. Read More

If you've seen celebrities such as Zhang Ziyi, Shu Qi, or Li Bingbing wearing a designer hat recently, it's likely a creation of Beijing-based milliner Elisabeth Koch. Read More

A roundup of new and ongoing campaigns in China through August 31, featuring Swarovski, ELLE, Kate Spade, GRAZIA, Kiehl’s, and Shu Uemura. Read More

A roundup of new and ongoing campaigns in China through the end of the year, featuring Shiseido, ELLE, M.A.C, L'Occitane en Provence, Dunkin’ Donuts, and Cosmopolitan. Read More

A roundup of new and ongoing campaigns in China through July 26, featuring YSL, Sisley, BMW, ELLE, For Beloved One, and Lacoste. Read More

In China, where a burgeoning consumer class still relies heavily on glossy magazines to inform and educate, booming sales of European and American fashion mainstays is a welcome source of revenue for otherwise struggling names. Read More