e-commerce
Will Liu Wen Bring Luxury Fans Back To JD Worldwide?
In a bid to compete with rivals Tmall Global and Xiaohongshu, JD.com has appointed international supermodel Liu Wen as its new ambassador. Read More
Why Retail Experiences Matter for Luxury Brands
As COVID-19 ebbs and flows around the globe, luxury brands need to create brick-and-mortar retail experiences that touch the heart of consumers. Read More
Douyin Offers Flagship Stores for Brands
By launching flagship stores for brand accounts, Douyin proves once again that it is much more than just a short-video platform. Read More
What the World Needs to Learn From Chinese Content Commerce: Part Two
In the second installment of our five-part series on content commerce in China, Jing Daily looks into the power of livestreaming e-commerce and brand collaborations. Read More
With Shoppers Unable to Travel, Burberry Brings the (Virtual) Store to Them
The virtual replica of Burberry's Ginza flagship in Tokyo gives fans of the label a chance to digitally browse and buy the company’s spring 2021 collection. Read More
What the World Needs to Learn From Chinese Content Commerce: Part One
In this five-part series, Jing Daily looks into the lessons that every brand should learn from the evolution of content commerce in China. Read More
Alibaba’s Battle for E-Commerce Dominance Takes a Conciliatory Turn
Although Alibaba has emerged as the leader in luxury e-commerce in China, the past few months have taken a toll on the tech giant. Read More
Why Rakuten’s Tencent Tie Up Is a Game Changer for Content Commerce
Greater access to China through content commerce hints at how Rakuten's relationship with Tencent may succeed where a previous partnership with Baidu did not. Read More
Why Luxury Stores Are More Important Than Ever In China
Online retailing has undoubtedly contributed to the growth of luxury sales in China. Yet, physical retail locations are still a key shopping motivator. Read More
Why China Can’t Get Enough Niche Western Beauty
Transparent, eco-friendly, and untainted by suspicious elements that could damage skin, niche Western beauty brands are winning over China’s Gen Zers. Read More
