e-commerce
Burberry Sets Sights on China and Young Consumers As Retail Sales Fall
Burberry’s Christmas quarter is not looking too merry, with COVID-induced store closures resulting in a 9 percent drop in comparable sales. Read MoreAre Cruelty-Free Cosmetics Brands Ready For China?
New exemptions for cruelty-free cosmetics companies entering the China market are good news, but China’s local beauty leaders offer stiff competition. Read MoreWith 22 Million In Lockdown, Chinese New Year Isn’t Looking Prosperous For Luxury
With 22 million people ordered to stay at home, this Chinese New Year celebration isn’t looking as “over-the-top” as luxury brands had hoped. Read MoreCould Alibaba Try to Acquire Farfetch?
Although an acquisition of Farfetch by Alibaba remains — no pun intended — farfetched, in many ways it would be a logical combination. Read MoreHow Brands Should Navigate Douyin’s 600M Daily Users
With over 600 million active daily users, Douyin offers brands broad access to luxury’s increasingly important consumers: China’s Gen Zers and millennials. Read MoreWhy Is Luxury E-tailer Secoo Seeking to Go Private in 2021?
Secoo’s board of directors recently received a proposal from its founder, chairman and CEO to take the company private. Is it for the better? Read MoreThe Luxury Brand Playbook for 2021: Copying What Works in China
The marketing approach for 2021 will be to do globally what worked in China last year, from embracing content commerce to investing in livestreaming. Read MoreWhy China Is A Decade Ahead In Social-Driven Sales
China is a decade ahead of Western e-commerce, thanks to social shopping. But how did it get there, and what should companies in China know? Read MoreHow One Indie Luxury Brand Conquered The China Market
As China started becoming familiar with DTC brands, the American luxury label Senreve entered its market, bringing with it a perfect plan for success. Read MoreCCI Q&A: Bvlgari CEO Jean-Cristophe Babin on Rising to Meet Luxury’s Challenges
In the second installment of our year-end Q&A series, we caught up with Jean-Cristophe Babin, CEO of the storied Italian luxury house Bvlgari. Read More