douyin
2023 Brand Guide To WeChat, Douyin, Xiaohongshu And Other Top Chinese Social Platforms
To truly stand out in China, it's crucial for brands to carefully select the right social media platforms and take advantage of their innovative features. Read More
Rivals Tencent Video, Douyin Reach Content-Sharing Agreement After Copyright Spat
After various copyright battles, two of China’s biggest tech giants find common ground. Read More
Why Bytedance’s Virtual Fashion Community Pheagee Failed To Take Off In China
The ByteDance-owned application is retiring its virtual fashion community later this month due to a decline in metaverse speculation and lack of profitability. Read More
TikTok And Douyin Owner ByteDance Charts Path Through Tech Slowdown
Jing Daily decodes the Chinese tech giant’s moves as the metaverse race heats up and China clarifies its position on artificial intelligence. Read More
Winning Over The ‘She Economy’: How To Tap Female Consumption In China
China's Women’s Day on March 8 highlights the unstoppable rise of female consumers. Here’s how brands can effectively tap these opportunities. Read More
Dior Takes Fashion Week Marketing To New Highs
To understand the success factors behind Dior's runway show, Jing Daily looks at the localization, metaverse, and livestreaming efforts underpinning the brand's business performance. Read More
Amid A Sea Of New Competitors, How Is Alibaba Preparing For 2023 And Beyond?
Alibaba’s Taobao and Tmall account for 53 percent of the e-commerce market, but fierce domestic and international competitors are gaining ground. Read More
The Rise Of China’s Single Economy: ‘Unmarried Aunt’ Goes Viral For Handing Out Red Packets During Lunar New Year
China’s latest viral video of a single woman handing out red packets comes as the country grapples with plummeting marriage and birth rates. Read More
Alibaba, Douyin Mall, Pinduoduo: Which Will Win Chinese E-commerce In 2023 And Beyond?
China is the world’s largest e-commerce market, set to reach $3.3 trillion by 2025. Here's how the country's major platforms are vying for domination. Read More
2022’s Top 6 Chinese KOLs You Need To Know
Rising KOLs are reshaping China’s lucrative consumer market. Who should be on your radar if you want to reach new audiences and spur revenue for your brand? Read More
