dong liang

As Chinese consumers' interest in niche labels takes off, the mainland is seeing a boom in local multi-brand boutiques. Read More

Following in the pioneering footsteps of Dong Liang, fellow Beijing-based indie fashion boutique Triple-Major (previously) has staked out its own bit of the Shanghai market with its cozy second location. Read More

Beijing-based Vega Zaishi Wang, one of Jing Daily’s favorite emerging Chinese designers, recently teamed up with Beijing- and Shanghai indie fashion boutique Dong Liang Studio for a galactic, pseudo-androgynous Valentine’s Day exclusive collection. Read More

Offering hand-picked collections and designers not readily available in China, multi-brand boutiques cater to a niche shopper with a more discriminating and knowledgeable understanding of the global fashion scene, rather than the logo-saturated mass-market consumer. Read More

Following the first installment of our "designers to watch" series last year, these are some of the designers that we think could reshape our conceptions of Chinese fashion in the years ahead. Read More

Established in Beijing three years ago with a singular focus on stocking and promoting the work of China's up-and-coming designers, Dong Liang Studios has developed a reputation as a go-to boutique for fashion-forward Chinese and expats alike. Read More

Recently, Jing Daily met up with Elaine and Stanley of The Olive Shoppe to discuss their innovative (and nomadic) business philosophy and vision, and how it fits in a complicated and ever-changing China. Read More

With the emergence of a niche buyer base for lesser-known fashion brands and designers in cities like Beijing and Shanghai, a handful of curated multi-designer stores have opened in (or expanded into) the Chinese Mainland in recent years. Read More

Founded in December 2009, Le Lutin stocks an ever-changing array of designers and independent brands from around the world, among them Preen, Jenni Kayne, Jen Kao, Boy by Band of Outsiders, TBA and Ran Fan. Read More

Multi-brand retailer The Swank, which currently operates four boutiques in its native Hong Kong and one in Beijing, is set for a a mainland China expansion that should see its locations double within the next five years. Read More