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Luxury brands are leveraging on young Chinese's love for gaming and luxury shopping to enhance the overall brand experience. Read More

Wardrobe sharing apps are the latest global hype. Despite a robust appetite for P2P apps, concern is growing over the long-term impact on the luxury market. Read More

Global beauty brands that want to keep up with the changes in China and get ahead of the competition should consider these strategies. Read More

On May 29, many gathered at the upscale shopping mall Chengdu IFS to attend the T mag International Style Conference and discuss what is 'oriental style.' Read More

Despite the strong growth rate of the luxury market in China, most brands still fail to address Chinese Millennials appropriately. Read More

Chinese-born beauty brands (C-beauty) are climbing the value chain, moving from producing low-cost items to high-end goods. Read More

Partnering with eight beauty brands including Dior and Estée Lauder, CDF-Sunrise Duty Free created a world-first beauty cluster in Beijing Capital Airport. Read More

Shanghai-based digital agency 31Ten recently published a report offering brands a hands-on guide on to how best navigate WeChat sCRM. Read More

Cruise show has evolved into a competitive sport for fashion brands to present over-the-top experiences, commercially-accessible pieces in exotic locations. Read More

Tencent opened up livestreaming on WeChat in early March, and has seen impressive sales results, we discuss the pros and cons for luxury brands to enter. Read More