diamonds
Half Of Chinese Women Don’t Want To Marry. Should Luxury Worry?
Nearly half of China’s young, urban women said they do not plan to marry. Should that worry luxury brands? Read More
Can Crypto Save China’s Diamond Market?
Diamonds have not caught the attention of Chinese investors because they tend to lose their resale value. But that could change thanks to cryptocurrency. Read More
JD.com And Partners Work To Bring Transparency To The Gem Industry
JD.com is partnering with the independent technology company and the Gemological Institute of America so it can verify the authenticity of diamonds. Read More
French Jeweler Chaumet Makes Daring Move on WeChat E-Commerce
Parisian jeweler Chaumet launches an e-commerce platform on WeChat ahead of the “520” holiday. Will this move change how hard luxury is purchased? Read More
Can Chinese Millennials and Gen Zers Warm the Freezing Global Diamond Industry?
Different from the U.S. which has a diamond purchasing habit for over half a century, China is still a new market for diamonds and one with great potential. Read More
Chinese Jewelry Market Recovers—But Millennials Don’t Want the Same Old Bling
The young Chinese consumer is no longer swept away by gaudy jewelry at the highest price. They want new, exciting designs - and a personal touch. Read More
Tiffany Touts ‘Strong’ Sales Growth in China Despite Disappointing First Quarter
The growth is not enough to help Tiffany & Co's Asia-Pacific Q1 performance as Chinese tourist spending in Japan and Hong Kong dwindles. Read More
Spring Festival Spotlight | 8 Jewelry Collections For Chinese New Year
With or without equestrian heritage, many luxury brands are releasing special-edition jewelry to celebrate the year of the horse. Read More
Campaign Spotlight | De Beers’ Mini Movie Featuring Zhang Jingchu
The diamond company and actress team up to shoot a romance-filled ad in Israel complete with shots of the desert, the Dead Sea, and an attractive male suitor. Read More
China Eclipses “Great Gatsby” In Boosting Tiffany’s Growth
Although Tiffany & Co. had hoped to turn around lagging profits with anniversary- and Gatsby-related marketing efforts in North America, rising sales in China have been the true first-quarter savior. Read More
