Daniel Zipser
3 Key Takeaways from McKinsey & Company’s Chinese Consumers 2020 Report
McKinsey & Company’s China Consumer 2020 report reveals that there is a strong momentum among young and wealth spenders from lower-tier cities. Read MoreHow to Earn Brand Loyalty From China’s Millennials
As China's millennials becomes more sophisticated, brands should rethink how they can engage with the market to build long-lasting brand loyalty. Read More