CSR
What’s Behind Luxury’s ‘Brand Value’ Slump in China
A new report on the world's most valuable brands finds that luxury is in a slump thanks to China's luxury slowdown and a re-definition of what "luxury" means to many… Read More
China’s 382 Million Millennials Demand Corporate Social Responsibility
This enormous group of young Chinese consumers expects the brands they're buying to be socially engaged and ready to make a difference. Read More
Diageo Latest Brand To Enter Luxury’s Social Responsibility Upsurge
The London-based premium drinks company launches a project to empower Chinese women in response to Chinese consumers' growing interest in businesses' philanthropic activities. Read More
Yoox China x Naomi Campbell: Fashion With A Cause
To commemorate its launch in China, Milan-based designer discount e-commerce site Yoox recently teamed up with British supermodel Naomi Campbell and her not-for-profit charitable initiative, Fashion for Relief. Read More
Shanghai Tang Gets Charitable With “Save China’s Tigers” Collection
Get ready to coo over Shanghai Tang’s newest furry additions: Shang Yi and Tang Yi, two male tiger cubs the Hong Kong-bred brand recently adopted to continue its commitment to… Read More
BMW Shows Artsy Side For Fifth Annual “China Culture Journey”
Held in collaboration with China's National Academy of Arts, this month the German automaker BMW and its Chinese JV Partner, Brilliance Auto, are showing their cultural side with the fifth… Read More-
Event Watch: Marriott Charity Gala For Shanghai Roots & Shoots (Oct. 21)
Perhaps recognizing the growing importance of corporate social responsibility in China, or possibly as a shrewd PR move, on October 21 a group of Marriott cluster hotels will team up… Read More -
Jing Daily Q&A: Hublot CEO, Jean-Claude Biver (Part Two)
In part two of our Q&A, Biver tells Jing Daily a little about Hublot's recent partnerships with popular celebrities like Jet Li and Han Han, the company's interest in corporate… Read More
