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How Will L’Oréal’s Elimination of “Whitening” From Skincare Products Impact Its Chinese Beauty Market?
L’Oréal and several other global cosmetic conglomerates address the use of racist stereotypes in advertising as Black Lives Matter protests continue. Read MoreAre Chinese Netizens Ready for Hermès Beauty?
Hermès is finally entering China's hot beauty arena with a new lipstick collection, but can they penetrate an already crowded and competitive field? Read MoreThe Art of Luxury Brand Licensing
Licensing, along with the newer and popular practice of collaborating with artists and celebrities, has had a significant impact on the luxury sector. Read MoreDiptyque’s Secret on Growing a “Scented” Business in China
The French niche fragrance brand Diptyque, famous for its chic candles, perfumes, and accessories, is having a breakout moment in China. Read More